Our client Pana.ma just launched “Voice Messenger”, the world’s first integrated voice and texting service. Free-of-charge, Voice Messenger enhances traditional texting because users can now seamlessly add their voice to text conversations for simple convenience or when emotion and meaning cannot be conveyed by text alone. Because Voice Messenger is just like texting, Pana.ma is simple and intuitive for anyone to use.

The service is built on Pana.ma’s communications platform that answers the growing need for consumers and businesses to communicate asynchronously in the mobile or Web context using their voice as well as text. Users can easily create one-to-one or multi-party conversations (or conversation networks) by picking names from their address book or by searching the service’s user directory. These conversations can persist indefinitely.

“With virtually everyone mobile now, younger generations are calling less, texting more, and generally dismissing voicemail. We started Panama to add and deliver voice into the texting ‘paradigm’ because kids told us they wanted it!”

said David Hayden, co-founder and CEO of Panama.

“Texting is the communication mode of choice because it is more immediate, efficient, non-invasive, and convenient than any other mode (including calling). We simply saw that voice was missing and needed to be there to add the emotion and meaning that texting lacks. It’s a simple adjustment, and a natural evolution, but we think that this is a service that will have a radical impact on how we communicate.”

Available first to iPhone and 2nd generation iPod Touch users, Pana.ma’s service enables anyone to freely mix text and voice in a single conversation thread. The service will also be launched on additional platforms over the next two months.

The Pana.ma service includes the following features:

• Seamless integration of voice and text in any conversation thread
• The only mobile solution for sending and receiving private messages with a group of people
• The ability to create public and private conversations
• The ability to play back a conversation in part or in its entirety
• Unlimited messaging and unlimited storage
• Access to the only public forum for voice messages so anyone can easily create and participate in public conversations of interest
• Cost savings by eliminating reliance on traditional text messaging
• Alerts for new messages, even when the app is not running

This is really a super cool service, which we are now using to improve the communication with our own customers. Pana.ma is available on the AppStore; download it and send me a voice message @ remi.

Posted by Remi on Wednesday, January 20th, 2010 at 1:54 PM.